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China Unicom Crowdfunding 6.0, cooperation and transaction record high

- Lian-Yong-Dong is up to the same people

2018-05-14 14:23:28 Author: Source:CTI ForumComment:0  Click:


On April 26-27, the 2018 China Unicom Partner Conference and the Communication and Information Terminal Trade Fair Crowdfunding 6.0 on-site meeting was successfully held in Shancheng Chongqing. The “terminal crowdfunding” led by China Unicom has become a landmark brand activity in the communications industry.
Demographic dividends, business opportunities, 10 billion resources to promote the terminal
“At present, China Unicom has nearly 300 million mobile subscribers. Taking an average mobile phone exchange for two years as an example, there are about 150 million people. The business opportunities for demographic dividends are huge.” At the conference, Wang Xiaochu, chairman of China Unicom Group, threw out a lure to the industry chain partners. People cake. Last year, the overall sales volume of China's mobile phone market declined, and it was not ideal in the first quarter of this year, falling as much as 26%. "The demographic dividend still has enormous business opportunities. It depends on who can hold it."
From the proposed terminal crowdfunding 1.0 to today's 6.0, operators continue to open up resources and enhance industry value. This is undoubtedly a huge dividend for the highly competitive Chinese mobile phone market. China Unicom Group deputy general manager Buy Yanzhou introduced this strategy for crowdfunding 6.0, China Unicom will invest two billion resources, that is 10 billion yuan in electronic payment of 10 billion instalments, subsidy and drive terminal sales. At the same time, it invested 8 billion yuan for China Unicom’s 60 million 2G/3G subscribers.
Concentric agreement and cohesion
As the domestic mobile phone market has become saturated, the global mobile phone market has slowed down, and mobile phone shipments have been severely declining. This time, the crowdfunding 6.0 on-site meeting will be conducted under the effective communication and cooperation mechanism through the joint efforts of all parties. Has achieved fruitful results.
As of 17:00 on April 27th, the mobile phone terminal nationwide crowdfunded 20 brands, targeted sales of 66.4 million units, of which 11 million were mobile phone brands with sales targets of more than 1 million; all intelligent terminals nationwide were crowdfunded with 20 brands, and the target sales volume was 7.71 million units. Kinetic energy and innovation nationwide crowdfunded 6 projects, landed in 30 provinces; “caring action” produced 11 achievements in the country, with target sales of 6.68 million units.
The content is rich in highlights, innovation and efficiency
The crowdfunding 6.0, the introduction of innovative thinking on the Internet, for the first time created a "push" mechanism.
The so-called cooperation mechanism is to establish a national and provincial-level specialized professional service team during the period of crowdfunding, to provide a bridge between supply and demand, to fulfill the target of crowdfunding in a flat and efficient manner, and to meet the demand for first-line production. According to the product category, the division is grouped to analyze market trends, communicate and negotiate with partners in an all-round way, and continuously follow up the docking, dispatch, implementation, effect, and improvement of crowdfunding, and form a closed-loop working mechanism. If we say that Unicom Crowdfunding is an iterative upgrade of the "focus" strategy for the implementation of industrial terminals and channel operations, then crowdfunding and cooperation are the innovative cooperation that implements comprehensive Internet transformation!
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"If you can use all the power, you will be invincible in the world; if you use the wisdom, you will fear the saints." China Unicom will work closely with all partners to jointly serve users, share the dividends of mixed reforms, and transform the Internet side by side, fully implement the new development concept, cultivate new momentum with information, use new kinetic energy to promote new development, and create new developments. New glory.
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